It finds that, while a third (33%) of consumers in 2023 believed companies engaged in greenwashing, the same number now stands at 62%

Capgemini connects this to the challenge of supply chain transparency. Organisations struggle with gathering verifiable supplier data & developing traceable emissions reduction plans. These gaps directly weaken the credibility of sustainability claims
https://supplychaindigital.com/news/capgemini-climate-action-credibility-is-under-pressure

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